The Heart and Soul of American Denim-Robin’s Jean

When it comes to denim, the options are almost endless.  With so many different designers, styles, cuts, and washes to choose from, it can make the shopping and buying experience a unique one each time.  For this reason, we love to talk denim.   Trying new and innovative brands is a great highlight for us at StylePosts.   Today we want to introduce to you a brand of denim that reminds us of motorcycles and a little edge.  The visual gives us the freedom of an open road, the wind in our hair, and the speed of a classic motorcycle.  It’s fresh, sexy, and vintage all at the same time.

Allow us to introduce you to this fabulous brand, Robin’s Jeans.

Founded in 2005 in Los Angeles, California, Robin’s Jeans features products for women, men, and children.  The brand has made its mark worldwide with their flattering cuts, exquisite washes, and intricate details.  The attention to detail is even showcased in their unique signature logo, which is a set of wings.  This logo is meant to be a reflection of the designer’s playful and warm energy, and it is also an illustration of his childhood dreams of freedom and flight.  The designer, Robin Chretien, created this brand as an homage to old school cinema chic, keeping in mind some of the classic favorites of Marilyn, Brigitte (Bardot), and Rita.   The classic cuts and high quality denim live in the moment and continue to evolve with trends.  The style overrides the need for any ostentatiousness or vanity, but places value on comfort, construction, and distinction.

To put it in the designer’s own words:  “To make a women feel sexy, yet comfortable, as if she were in her own skin, that is the goal of Robin’s Jeans.  It’s all in the fit.  I have designed this product, with French influences of sensuality and quality, but with the heart and soul of American denim.”  -Robin Chretien

Take a look at Robin’s Jeans new Spring/Summer 2012 Lookbook.  With Robin’s Jeans now on the pages of Vogue, Allure, Lucky, and GQ Magazine, it is surely an up and coming brand in the denim world.  Their jeans have also been seen on celebrities like Kim and Kourtney Kardashian, and  Alicia Keys.   For all our New York readers and anyone headed in that direction, check out their new flagship store that just opened – 60 Grand Street, Soho [between Wooster Street and West  Broadway  (212) 226-2191].  I love the attention to detail with the metal studs on some of the styles.  I can’t wait to try some of their jeans this coming season!


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